Tuesday, January 26, 2010

Using Blogs to Drive Targeted Traffic and Build Opt-In Lists

Blogs, or weblogs, were the harbinger of the Web 2.0 sites so prevalent now online. From their first inception, blogs were the first major interactive type of web site, allowing readers to add to the content through comment fields on each post.

As their popularity grew, new directories sprung up to index these blogs, meaning they could be found both in traditional search engines and in the new blog directories. And anytime there are new directories being searched, there are new opportunities for building traffic and building opt-in lists if you can garner some of that search traffic.

Like any search engine, blog directories are looking for high-quality fresh content to offer up to their users, so your first requirement is to be sure you have unique helpful information posted to your blog regularly. Make sure your blog name represents your blog's topic, and that each post is relevant to our niche. If you're writing a technology blog, don't suddenly post an article better suited to a teen blog, unless the content is also relevant to your tech blog.

To build traffic and build opt-in lists using your blog, you have to make sure it's getting the widest possible exposure. Start by installing the plugins to create an XML sitemap for the traditional search engines, along with an effective SEO plugin to try and maximize your results in searches there.

Next, make sure your blog is listed in the Web 2.0 blog sites like Technorati and MyBlogLog. Hook it to social media sites like LinkedIn, Facebook and Twitter. Finally, after each new posting use a free online service like iPings or Pingoat to announce each new post in the various RSS directories too. And speaking of RSS, if you're using audio on your blog, be sure to get your podcast RSS feed listed in the appropriate directories as well.

As you can see, with very little effort you can get your blog posts indexed in a wide variety of locations, and if you're blog stays themed to your main keywords it shouldn't take long for you to start building targeted traffic to your blog, traffic you can then funnel to your squeeze pages to build opt-in lists, to affiliate links and to your own products online.

For all the above reasons, more and more Internet marketers and affiliate marketers are now sing their blog, or a blog network, as their central hub for driving targeted traffic, attracting those targeted visitors to their blog and then funneling that targeted traffic to their desired action steps, be it building their lists, selling their products or promoting affiliate marketing opportunities.

Thursday, January 14, 2010

Setting Up a Blog - How to Set Up a Blog in a Matter of Minutes

You would be shocked to know that setting up a blog is just a matter of minutes. With the help of my free tutorial you can literally set up your own blog in under 1 hour and be ready to post content to the world.

Trust me; the ease of setting up a blog is not over rated at all. It is as easy as it sounds. You don't have to be a technical expert to know all about blogging platforms and content management system to set up your own blog. There are three phases to the process of creating your blog:

1.) The first phase would be to purchase a domain name on which you are going to be writing. you can use your name, a business name or simply a keyword for the topic you are going to write about.

2.)The second phase is setting up web-hosting. This is needed to be able to make your blog publicly accessible on the internet.

3.) Phrase 3 is the final part where you install the free WordPress blogging platform. Once you have that installed it is a question of choosing your theme and layout and doing some customizations to the design to have it looking the way you want.

Voila, that is the entire process that you need for setting up a blog. Of course in this article I have just written a very large summary of the process because I go into great detail in my tutorial. The tutorial will take you through every phase in a step by step manner, complete with full instructions on what to do.

Are you ready to have your own blog? Get started right away with my tutorial on the link below and you'll have your blog ready to go live in 60 minutes from now!